Case study – ICLP feedback survey

FoF Pro – which will be publicly available later this year – is already delivering results for a number of companies.

ICLP, the global leader in loyalty marketing, needed to quickly deploy an incentivised feedback form, in 8 language versions, to test satisfaction with a client’s new site. Forms on the Fly simplified the task of creating forms with complex responses dependent on answers given and, with a small amount of bespoke work from our development team, enabled them to deliver the whole project far more quickly than had been possible in the past.

Forms on the Fly has been designed to give non-technical users a very simple way of creating forms with functionality that would otherwise require expert programming.
Pro builds on this user-friendly tool-set, and offers the flexibility to deliver highly specified bespoke systems speedily and at a low cost, reducing ongoing administration time and delivering a more seamless journey for users.

In addition to the tools available in Premier, Forms on the Fly Pro includes the following, easily manageable (by non-technical users) features:
•    Own-branded domain
•    Choice of HTML template
•    Advanced logic for visitor feedback and forwarding
•    Randomised questions
•    Integration with CRM, email marketing or other systems

Watch this space for more about Forms on the Fly Pro. But if your company has a need for website feedback, lead generation, assessments or other complex form solutions made simple, do get in touch.

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